Friday, December 18, 2009

For Advertising professionals, the world revolves around client briefs, presentations, CMYK, layouts and artworks. While they love producing lovely ads which sell, they hate their client’s idiotic demands to make the logo bigger by 12 percent or facing their god- knows- what- it- means “maza nehi aya” kind of comments.

I am one of them. This huge urge of doing something just for myself, without any client’s brief, brought me down to the busy colourful streets of Delhi, one sunny Sunday morning. It was probably an effort to prove that I have a better understanding of composition and layout than my clients.

Few shots from that day. Hope you will like them.

May your 2010 be as vibrant as these pictures.